Creating a social media strategy takes time to research and write, but not all digital marketers have enough hours in the week. Altering existing strategies can be difficult, too. The online landscape — be it platforms or audiences — continuously changes and forces the need to refine new...
It’s been said that people remember 10% of what they hear and 20% of what they read, but about 80% of what they see. If you are looking to build widespread advocacy around your brands and products, photo sharing sites like Pinterest and Instagram are some of the best ways to encourage customers to tell their stories. Photos are compelling content. Social media posts with photos generate more response and interactivity than any other type of...
For every five social media platforms out there, there’s 30 apps and tools to help you use them. And while that may seem overwhelming, forgo these tools at your peril, because there’s no better way to maximize your online presence.
Gone are the days when social media was a curious little sandbox marketers would play in when time allowed. Today, social media is every bit as integral to your online marketing initiatives as your website.
We asked top social media professionals which social tools they’re using right now. In this infographic you’ll discover nine social media tools to save you time and improve your marketing efforts.
Are you doing business…on Instagram? I often find businesses on Instagram but seldom find them actually doing business on Instagram. If your business has a presence on Instagram but you haven’t solidified a strategy. This post is for you.
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